2019 Annual Meeting Vendors

The Southern’s 96th Annual Meeting
June 11-14, 2019 
(Vendor Events June 13-14)

Colonial Williamsburg Lodge
310 South England St.
Williamsburg Virginia 23185

The Southern’s Wholesale Members sell over $50 billion a year in our 14-state region (and surrounding states). They all come together once a year at our annual meeting to conduct business, attend education sessions and network with the top manufacturers in the industry.

View the 2019 Vendor Program and Application


If you have already signed up to be a vendor, go to Confirmed 2019 Vendors section of this page.

Check out the 2019 Southern Annual Meeting Advance Video. (Run-time under 3 min.):

Annual Meeting includes:

    • Guaranteed appointments with buyers during our Ten-2-Profit event.
    • Opportunity to continue conversations at the “House of Deals” event.
    • “Virtual House of Deals” portal featuring pre- and post-event deal offerings to buyers.
    • Pricing designed to encourage families to attend the meeting with you – spouses and children under 18 are FREE.
    • Streamlined process to participate:
      • No dealing with a general services contractor
      • No ordering expensive carpet / electrical / labor
      • No booth to design / ship / set up / ship home

Our vendor partners are family here at the Southern.  We have created an environment where business gets done and relationships get strengthened.  We hope you will join us in Williamsburg!  If you have any questions, please call us at 770-932-3263.

Confirmed 2019 Vendors:

    • Attendee Registration – All confirmed vendors will receive a link to register all of their attendees starting in early April.  All attendees (including spouses and children) need to be registered so that they will have a badge ready for them when they arrive at the meeting in Williamsburg.  A badge is needed to attend all events!
    • Hotel Information – The Southern does NOT make your room reservations. Please reserve your rooms directly from the Colonial Williamsburg Lodge by following this link.  You can also contact the Lodge directly by calling 1-800-261-9530.  Be sure to tell them you are with the Southern Association of Wholesale Distributors annual meeting in June.
    • Show Deals – Our Virtual Show Deal Portal expands your selling window by making your show deals available to buyers from June 1 to June 30.  Starting June 1, all Vendors utilizing this great tool will have access to review, download and print all orders before arriving at the meeting and throughout the month of June. In the meantime, please be sure to take calls from Ana Quillen or Maria Miro-Narlock with Spotlight Innovations when they reach out to all 2019 Vendors to get the portal ready.
    • Ten-2-Profit One-On-One Appointments – Remember, the Annual Meeting no longer follows the traditional tradeshow format. All 2019 Confirmed Vendors will be receiving a list of our Southern wholesale buyers on or around May 15th for ranking the order in which you would like to meet with them. (Vendors will be provided a list of their appointments on or before May 25th.)  Click here to access information on how to plan for this important event on Thursday, June 14th.
    • Magazine Advertising Invitation – Don’t miss the opportunity to get your products/services in front of all of our Southern Wholesale members via our 2019 Southern Annual Meeting Magazine which will be mailed out starting in early April.  Deadline for your Insertion order is March 1, 2019 and the deadline for the artwork is March 15, 2019.  Please reference the following forms and specifications.

For advertising information, please click the appropriate form (PDF file).

Distributors & Brokers Manufacturers  View Ad Specifications

View last year’s magazine here.